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Now that many of us have finally figured out how to spell Pinterest along comes Instagram. Instagram is a mobile application that is the brain child of Kevin Systrom, a college friend of Mark Zuckerberg's. The truth is, Zuckerberg invited Systrom to join him at Facebook if the social networking site was still just a concept in Zuckerberg's head, but Systrom chosen to remain in school. That decision has resulted in Systrom becoming Silicon Valley's, and Stanford University's, latest web billionaire.

Instagram is a free picture sharing social media site started on October 6, 2010. It allows users to download photos, process them through a digital filter, and discuss them with other users they are connected to. Instagram has been wildly successful from the start. By December 2010 they already had more than 1 million users. By April 2012, 30 million users were downloading over 150 million photos on Instagram. Also in April, Instagram became accessible to android users. Seeing a menace to its social media dominance, FB acted fast to neutralize its latest competitor. Again in April, Facebook bought Instagram for $1 billion.

How can local small businesses utilize Instagram? First, you need to register. To register a business you must have a spot page. In order to create location page for your company, you have to create a free account in Foursquare. Foursquare is a location based social media site for mobile users. Instagram uses Foursquare's location database to tag a photo to that location. If your location isn't currently listed on Foursquare's database, you may add it by following these steps as recommended on Instagram's web page:

Download and sign up for Foursquare from the App Store or on Google Play. Go to the Check-in tablature and search for the name of the spot you want to add Harness the “Add this location” choice. Once you have added the place to the Foursquare database, you need to have the capacity to look for it on the Location display in Instagram and pick it to label your photograph with the place you've created. Upload your picture, then tap on the place name (in blue text) that appears above your photo to see the location page you have created, where your picture and all pictures tagged with this location in the future will appear.

Once you're set with Foursquare, go ahead and put up your Instagram account: 1. Sing up using your brand name as the username. 2. Add a profile picture, info about the company and a link to your site 3. Link to your other social media accounts (Facebook, Twitter, etc.)

Since you have your account set up, you can start to create a presence on buy instagram followers. Among the strategies that one can use are: 1. Share compelling content. Where have you noticed that before? Anyone who has followed inbound marketing, seo, and building an online presence understands that it all starts with content. You shouldn't be afraid to experiment with your pictures. Ask for opinions from your followers. What do they enjoy the most? What about the least? 2. Use hashtags to get more followers and share your photos. When using hashtags, be special. This will assist you find like-minded people who will be more apt to be interested in your service or product. So instead of only saying #auto, say #bmw. Try to engage the folks who are most directly interested in your merchandise. Take a look at what other businesses are doing within your industry. They probably have used ideas which have not occurred to you. 3. Share the photograph on additional social networking sites. instagram followers enables you to easily share pictures on FB, Foursquare, Twitter, Tumblr, and Flickr. Once these users see your photo they'll go to your site, or start to follow you on buy instagram followers. 4. Ensure that your photos tell the story you want to tell. Posting a photo of the great steak dinner you are about to eat will not do you much good in the event that you own a tire store. Be genuine. Your users will be able to tell if the pictures you are posting are actual or not. 5. Be consistent. Don't over saturate your posts, but post regularly enough to maintain our followers engaged.

Among the criticisms of Instagram is that its filters destroy great pictures. This criticism has come mainly from professional photographers who may be feeling the heat of competition. Their standards of what is satisfactory are usually greater than the people at large also. For most business functions, the picture reproduction in Instagram is “good enough”.

The other criticism is that Instagram has no business plan and little or no income. But that is FB's difficulty, not yours. As more and more online searchers conduct business on mobile devices, it is the prudent online marketer who will gain the most. Leveraging apps like Instagram will pay dividends down the road Discover More Here.


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